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Advances in services marketing and management

ISSN: 1067-5671
Source type: book series
Fully OA: No
DOAJ: No
OpenAlex ID: S1018530615
The nature of customer relationships in services
1995 · Veronica Liljander, Tore Strandvik · Advances in services marketing and management · 437
The calculus of service quality and customer satisfaction: Theoretical and empirical differentiation and integration
1994 · Dawn Iacobucci, Kent A. Grayson, et al. · Advances in services marketing and management · 281
The nature of customer relationships in services
1995 · Veronica Liljander, Tore Strandvik · Advances in services marketing and management · 219
Dramatizing the Service Experience: a Managerial Approach
1992 · Raymond P. Fisk · Advances in services marketing and management · 167
Friendship over the counter: How social aspects of service encounters influence consumer service loyalty
1996 · Cathy Goodwin, Dwayne D. Gremler · Advances in services marketing and management · 154
Technology-based service delivery: A classification scheme for developing marketing strategies
1994 · Pratibha A. Dabholkar · Advances in services marketing and management · 140
Service failure and recovery: impact, attributes and process
1995 · Robert Johnston · Advances in services marketing and management · 127
Service failure and recovery: Impact, attributes and process
1995 · Robert Johnston · Advances in services marketing and management · 117
Friendship over the counter: How social aspects of service encounters influence consumer service loyalty
1996 · Cathy Goodwin, Dwayne D Gremler · Advances in services marketing and management · 104
Fair service
1996 · Elizabeth C Clemmer, Benjamin Schneider · Advances in services marketing and management · 92
The fundamentals of relationships: An exploration of the concept to guide marketing implementation
1996 · Daphne E. Sheaves, James G. Barnes · Advances in services marketing and management · 91
Technology-based service delivery: A classification scheme for developing marketing strategies
1994 · Pratibha A. Dabholkar · Advances in services marketing and management · 79
Exploring the quality of the service experience: A theoretical and empirical analysis
1995 · Julie E. Otto, J.R. Brent Ritchie · Advances in services marketing and management · 73
The antecedents of brand switching, brand loyalty and verbal responses to service failure
1996 · Laurette Dubé, Manfred Maute · Advances in services marketing and management · 66
Environmental and positional antecedents of management commitment to service quality: A conceptual framework
1994 · Irfan Ahmed, A. Parasuraman · Advances in services marketing and management · 59
The productivity paradox is false: Information technology improves services performance
1996 · James Brian Quinn · Advances in services marketing and management · 58
Cognitive scripts and prototypes in service encounters
1994 · Ronald H. Humphrey, Blake E. Ashforth · Advances in services marketing and management · 56
Exploring the quality of the service experience: A theoretical and empirical analysis
1995 · Julie E Otto, J.R Brent Ritchie · Advances in services marketing and management · 55
The fundamentals of relationships: An exploration of the concept to guide marketing implementation
1996 · Daphne E Sheaves, James G Barnes · Advances in services marketing and management · 53
The calculus of service quality and customer satisfaction: Theoretical and empirical differentiation and integration
1994 · Dawn Iacobucci, Kent A. Grayson, et al. · Advances in services marketing and management · 47
Service quality in professional business services: A relationship approach
1996 · Aino Halinen · Advances in services marketing and management · 43
The antecedents of brand switching, brand loyalty and verbal responses to service failure
1996 · Laurette Dubé, Manfred Maute · Advances in services marketing and management · 40
Process factors in service delivery: What employee effort means to customers
1995 · Lois A Mohr, Mary Jo Bitner · Advances in services marketing and management · 40
A canonical model of consumer evaluations and theoretical bases of expectations
1996 · Dawn Iacobucci, Amy L Ostrom, et al. · Advances in services marketing and management · 32
Service quality: The construct, its dimensionality and its measurement
1996 · Jozée Lapierre · Advances in services marketing and management · 30
Works count: 117
Citation count: 3,091
H-index: 26
I10-index: 42
2yr mean citedness:
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