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International Journal of Wine Marketing

ISSNs: 0954-7541, 1758-6747
Source type: journal
Alternate names: International wine marketing, IJWM
Fully OA: No
DOAJ: No
OpenAlex ID: S129623883
Opportunities and Pitfalls of Tourism in a Developing Wine Industry
1995 · Tim H. Dodd · International Journal of Wine Marketing · 214
Motivational factors of gender, income and age on selecting a bottle of wine
2006 · Nelson Barber, Barbara A. Almanza, et al. · International Journal of Wine Marketing · 208
Using Involvement and Brand Equity to Develop a Wine Tourism Strategy
2001 · Larry Lockshin, Tony Spawton · International Journal of Wine Marketing · 170
Critical Success Factors for Wine Tourism
1999 · Donald Getz, Ross Dowling, et al. · International Journal of Wine Marketing · 156
Positioning Wine Tourism Destinations: An Image Analysis
2001 · Peter Williams · International Journal of Wine Marketing · 149
The Importance of Wine Label Information
2003 · Art Thomas, Gary Pickering · International Journal of Wine Marketing · 145
External Search Effort for Wine
2000 · Isabella Chaney · International Journal of Wine Marketing · 145
Consumers’ perception of wine packaging: a case study
2006 · Benedetto Rocchi · International Journal of Wine Marketing · 130
Wine tourism development and marketing strategies in Southwest Michigan
2006 · Astrid Wargenau, Deborah Che · International Journal of Wine Marketing · 115
The Effect of Price and Oak Flavor on Perceived Wine Quality
1993 · Lawrence S. Lockshin, W. Timothy Rhodus · International Journal of Wine Marketing · 113
Benchmarking wine tourism development
2006 · Donald Getz, Graham Brown · International Journal of Wine Marketing · 112
Exploring the Links Between Wine Choice and Dining Occasions: Factors of Influence
2001 · John Hall, Larry Lockshin, et al. · International Journal of Wine Marketing · 111
Wine Tourism — A Thirst for Knowledge?
2000 · Steve Charters, Jane Ali‐Knight · International Journal of Wine Marketing · 111
Marketing Planning for Wine
1990 · Tony Spawton · International Journal of Wine Marketing · 105
Wine Tourism and Network Development in Australia and New Zealand: Review, Establishment and Prospects
1997 · C. Michael Hall, Brock Cambourne, et al. · International Journal of Wine Marketing · 100
Generic Consumer Risk‐Reduction Strategies (RRS) in Wine‐Related Lifestyle Segments of the Australian Wine Market
2004 · Trent Johnson, Johan Bruwer · International Journal of Wine Marketing · 99
Cultural Wine Tourists: Product Development Considerations for British Columbia's Resident Wine Tourism Market
2001 · Peter W. Williams, Joseph Kelly · International Journal of Wine Marketing · 98
Product Involvement in Consumer Wine Purchases: Its Demographic Determinants and Influence on Choice Attributes
1996 · P.G. Quester, J. Smart · International Journal of Wine Marketing · 89
Using the tasting room experience to create loyal customers
2006 · Linda I. Nowak, Sandra K. Newton · International Journal of Wine Marketing · 86
An Empirical Confirmation of Wine‐Related Lifestyle Segments in the Australian Wine Market
2003 · Trent Johnson, Johan Bruwer · International Journal of Wine Marketing · 86
Wine Choice Behaviour: The Effect of Regional Branding
1999 · Michelle Rasmussen, Larry Lockshin · International Journal of Wine Marketing · 86
Building Strong Brands Through the Management of Integrated Marketing Communications
2002 · Mike Reid · International Journal of Wine Marketing · 84
External Search Effort for Wine
2000 · Isabella M. Chaney · International Journal of Wine Marketing · 84
Consumer Self‐Confidence in Wine Purchases
2003 · Janeen E. Olsen, Karen J. Thompson, et al. · International Journal of Wine Marketing · 76
Social and Attitudinal Influences on the Intention to Drink Wine
1995 · Keith E. Thompson, Alexander Vourvachis · International Journal of Wine Marketing · 72
Works count: 264
Citation count: 6,143
H-index: 46
I10-index: 118
2yr mean citedness:
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