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Investigating Consumer Information Search Behavior and Consumer Emotions to Improve Sales Forecasting

Year: 2015

Type: article

Source: Journal of the Association for Information Systems

Authors: Janek Benthaus, Christoph Skodda

Institution: Goethe University Frankfurt

Language: English

Topic: Forecasting Techniques and Applications

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1181656266

FWCI: 1.12

Cites: 41

Cited by: 7

Related to: 10