Wine as a Cultural Product
Year: 2016
Type: article
Abstract: In markets for goods that are valued for their aesthetic qualities, the ascription of value appears to be an uncertain social process. The wine market is an extraordinary example, as most persons are not able to differentiate between wines based on objective sensory characteristics. Therefore, we theorize valuation according to Bourdieu’s field theoretical perspective as a social process in which quality is contested. Our empirical analysis shows, first, that his model has considerable power in explaining price differentiation between wineries and second, that the orientation of consumers toward different segments of the field is based on a homologous class hierarchy.
Source: Sociological Perspectives
Authors: Jens Beckert, Jörg Rössel, Patrick Schenk
Language: English
Topic: Wine Industry and Tourism
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W12957793