Work

Projecting a Preferred Identity: How Five Government Contractors Frame their Corporate Brands Online

Year: 2011

Type: article

Author: Nicole A. Merrifield

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W129795241

FWCI:

Cites: 18

Cited by:

Related to: 10