El “infoentretenimiento” en Internet. Un análisis del tratamiento político de José Luis Rodríguez Zapatero, Mariano Rajoy, Gaspar Llamazares y Rosa Díez en YouTube
Year: 2012
Type: article
Abstract: This research focuses in the study of political infotainment. Originally, this is a genre linked to television, but now it is present in other media as Internet. The paper reviews the conceptual framework of political infotainment and major studies in the international area on the phenomenon and its possible influence on citizens. It also shows what has been the evolution of political infotainment in television and how it has begun to appear on the Net. This article proves that many political videos of YouTube satisfy the characteristics of infotainment. Specifically, this paper shows the results of a analysis of the eighty most played videos in YouTube in 2010 of José Luis Rodríguez Zapatero, the prime minister of Spain, Mariano Rajoy, Popular Party leader, Rosa Díez, Unión Progreso y Democracia leader, and Gaspar Llamazares, Izquierda Unida leader.
Institution: Universidad de Valladolid
Language: Spanish
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W134385044
