Developing Customer-Based Measures of Overall Transportation Service Quality in Colorado: Quantitative and Qualitative Approaches
Year: 1997
Type: article
Abstract: Measurement of customers' perceptions of service quality is crucial to successful service management. This article focuses on the measurement of service quality in Colorado s transportation system, including all transportation modes, transportation infrastructure issues, and special emphasis on public transportation in metropolitan areas. It discusses quantitative and qualitative approaches to transportation service quality measurement. The study also contrasts the results of quantitative and qualitative measurements and methodologies for assessing transportation service quality. Finally, the paper offers recommendations for the use of these methodologies by transportation planners, especially those operating in the public transportation sphere.
Source: Journal of Public Transportation
Institutions: Yonsei University, University of Colorado Denver
Language: English
Subfield: Transportation
Field: Social Sciences
Domain: Social Sciences
Open Access status: bronze
OpenAlex ID: W1490922313