Work

Advertising Sexism is Forgiven, But Not Forgotten: Historical, Cross-Cultural and Individual Differences in Criticism and Purchase Boycott Intentions

Year: 1990

Type: article

Source: International Journal of Advertising

DOI: 10.1080/02650487.1990.11107162

Authors: Steven Lysonski, Richard W. Pollay

Institutions: Marquette University, University of British Columbia

Language: English

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

SDGs: Gender equality, Reduced inequalities

Open Access status: closed

OpenAlex ID: W1496987828

FWCI: 4.105

Cites: 45

Cited by: 60

Related to: 10