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Global Product: Strategy, Product Lifecycle Management and the Billion Customer Question

Year: 2007

Type: article

Source: DIAL (Catholic University of Leuven)

DOI: 10.1007/978-1-84628-915-6

Author: John Stark

Language: English

Topic: Product Development and Customization

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1515269523

FWCI: 4.457

Cites:

Cited by: 37

Related to: 10