CRITERIA FOR PRODUCT QUALITY IN THE FRAME OF INTERCULTURAL MARKET STRATEGIES OF SMALL AND MEDIUM SIZED ENTERPRISES - a brief review of literature -
Year: 2008
Type: review
Authors: Mihaela Drâgan, Zenovia Cristiana Pop
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1521157690
