Application Of QFD For Improving Customer Perceived Quality Of Synthetic Fiber: A Case Of Beximco Synthetics Ltd
Year: 2010
Type: article
Abstract: The use of polyester filament yarn is growing rapidly throughout Bangladesh. To meet the growing demand of synthetic yarns, Bangladesh has to import it from foreign countries which cost a substantial amount of foreign currency for the country. It is a pressing need for local manufacturers to come forward, produce quality synthetic yarn and fulfill the demand of the local market. This paper demonstrates the use of Quality Function Deployment to indentify customer requirements and also shows how these requirements can be used to prioritize the design requirements for manufacturing of synthetic yarns. Improving high priority design requirements will ultimately increase customer satisfaction and as a result customer perceived quality will soar.
Authors: Sudipa Sarker, Md. Abdulla Al Masud, Muhammad Ahsan Habib, Arif Masud
Institution: Bangladesh University of Engineering and Technology
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W1531845990