Work

One to One B2B: Customer Development Strategies for the Business-to-Business World

Year: 2001

Type: article

Authors: Don Peppers, Martha Rogers

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1532478712

FWCI: 10.77

Cites:

Cited by: 52

Related to: 10