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Basic Marketing Research
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Year:
1988
Type:
article
Authors:
Gilbert A. Churchill,
Tom J. Brown
Language:
English
Topic:
Management and Marketing Education
Subfield:
Management of Technology and Innovation
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W1542961849
FWCI:
2.033
Cites:
Cited by:
448
Related to:
10