Work

Serving the poor: captive market CSR and repurchase intention

Year: 2015

Type: article

Study design: Observational Study

Source: International Journal of Bank Marketing

DOI: 10.1108/ijbm-07-2014-0102

Authors: Saju Jose, Nilesh Khare, F. Robert Buchanan

Institutions: Abu Dhabi University, The Ohio State University, Indiana University of Pennsylvania

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: No poverty, Responsible consumption and production

Open Access status: closed

OpenAlex ID: W1553870908

FWCI: 2.199

Cites: 67

Cited by: 23

Related to: 10