Work

Extend Profits, Not Product Lines

Year: 1994

Type: article

Source: Journal of Product Innovation Management

Authors: John A. Quelch, David J. Kenny

Language: English

Topic: Business Strategies and Innovation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1555998012

FWCI: 7.804

Cites:

Cited by: 121

Related to: 10