Work

Breaking the MBA delivery mould: A multi-group international MBA / practitioner virtual collaborative project

Year: 2008

Type: article

Abstract: Author Biographies Dr. Andrew J. Newman (Ph.D., Manchester Metropolitan University) is a Professor of Marketing and Strategy, and head of the marketing group at the University of Salford Business School. His research interests include consumer behaviour, strategy and retailing. (email:

Source: University of Salford Institutional Repository (University of Salford)

Authors: AJ Newman, CM Hermans

Language: English

Topic: Management and Marketing Education

Subfield: Education

Field: Social Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W1564228567

FWCI:

Cites: 20

Cited by: 2

Related to: 10