Work

Redefining market orientation from a relationship perspective

Year: 2002

Type: article

Source: European Journal of Marketing

DOI: 10.1108/03090560210437361

Authors: Gabriele Helfert, Thomas Ritter, Achim Walter

Institution: Copenhagen Business School

Language: English

Topic: Innovation and Knowledge Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1567005520

FWCI: 16.27

Cites: 85

Cited by: 196

Related to: 10