Work

Elements of Standardization, Firm Performance and Selected Marketing Variables

Year: 2003

Type: article

Source: Journal of Global Marketing

DOI: 10.1300/j042v16n01_08

Authors: A. N. M. Waheeduzzaman, Leon F. Dube

Institutions: Texas A&M University – Corpus Christi, Texas A&M University

Language: English

Topic: International Business and FDI

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1567490966

FWCI: 3.5

Cites: 48

Cited by: 24

Related to: 10