Work

Marketing briefs: a revision and study guide. 2nd edition

Year: 2004

Type: book

Source: Open Research Online (The Open University)

Authors: Sally Dibb, Lyndon Simkin

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1568895699

FWCI:

Cites:

Cited by: 7

Related to: 10