Work

Remodelling the corporate visual identity construct

Year: 2011

Type: article

Source: Corporate Communications An International Journal

DOI: 10.1108/13563281111100971

Authors: Roland H. Bartholmé, T. C. Melewar

Institutions: Brunel University of London, ZHAW Zurich University of Applied Sciences

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1574996619

FWCI: 11.59

Cites: 35

Cited by: 41

Related to: 10