Work

Product and brand

Year: 2005

Type: article

Source: International Journal of Retail & Distribution Management

DOI: 10.1108/09590550510605596

Authors: Stephen M. Wigley, Christopher M. Moore, Grete Birtwistle

Institution: Glasgow Caledonian University

Language: English

Topic: International Business and FDI

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1580779175

FWCI: 15.74

Cites: 52

Cited by: 69

Related to: 10