Work

Consumers’ Attitudes Towards Mobile Marketing and Mobile Commerce in Consumer Markets*

Year: 2008

Type: article

Study design: Observational Study

Source: Ege Akademik Bakis (Ege Academic Review)

Author: Süleyman Barutçu

Institution: Pamukkale University

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1583816027

FWCI: 1.542

Cites: 21

Cited by: 41

Related to: 10