Work

The Effect of Negative Corporate Social Responsibility on Consumers’ Attitude Toward Waste Treatment Facilities

Year: 2013
Type: preprint
Abstract: The paper analyses the role of Corporate Social Responsibility (CSR) activities as a tool for the company to adopt social initiatives and increase its reputation among customers.Despite a growing effort in investigating corporate environmental strategies and CSR effects on consumers’ attitudes, extant research does not provide sufficient knowledge regarding the relationship between consumers’ attitude towards CSR activities and their strictly related behavior. Thus, our paper employs two separate empirical studies in order to address these issues.
Language: English
Open Access status: green
OpenAlex ID: W1586339156
Cites: 19
Cited by:
Related to: 10