Computer vision and digital signage
Year: 2008
Type: article
Abstract: Digital signage in combination with computer vision oers
an eective platform for out-of-home advertisement which
can oer accurate audience measurement data. Such intel-
ligent digital signage systems can also adapt the displayed
contents to the actual audience in real time and even enable
simple non-contact human computer interaction.
In this paper we would like to show how digital signage
can be made much more eective by using computer vision
technology. Computer vision methods for face detection,
classification and recognition of people's behavior in front of digital displays can provide some objective data about the people (demographic data such as age and sex for example) who have observed the messages displayed. Furthermore, computer vision can be used for a non-contact way of user interaction with the displayed content.
Authors: Borut Batagelj, Robert Ravnik, Franc Solina
Language: English
Subfield: Human-Computer Interaction
Field: Computer Science
Domain: Physical Sciences
Open Access status: green
OpenAlex ID: W1594002050