Work

Validation and Testing

Year: 2014

Type: book-chapter

Source: International series in quantitative marketing

DOI: 10.1007/978-1-4939-2086-0_5

Authors: Peter S. H. Leeflang, Jaap E. Wieringa, Tammo H. A. Bijmolt, Koen H. Pauwels

Institutions: Aston University, University of Groningen, University of St.Gallen, University of Birmingham, Özyeğin University

Language: English

Topic: Forecasting Techniques and Applications

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W160689207

FWCI: 5.94

Cites: 107

Cited by: 7

Related to: 10