Year: 2014
Type: article
Abstract: Given the primacy of global economics and marketing mind-sets, this article interrogates disability as a phenomenon of design and branding. We begin by briefly reviewing relevant design and branding concepts, proceed to apply them to the creation of a disability identity and set of responses, and then demonstrate the power of design and branding as subversive or facilitative of advancing transformative global inclusion and human rights.
Authors: Elizabeth DePoy, Stephen Gilson
Institution: University of Maine
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
SDG: Reduced inequalities
Open Access status: diamond
OpenAlex ID: W1608340314