Resource-Based Public Relations Efforts for University Reputation from an Agenda-Building and Agenda-Setting Perspective
Year: 2015
Type: article
Source: Corporate Reputation Review
DOI: 10.1057/crr.2015.6
Authors: Youngah Lee, Wayne Wanta, Hyunmin Lee
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1674918816
