Periodismo emprendedor. Estrategias para incentivar el autoempleo periodístico como modelo de negocio
Year: 2013
Type: article
Abstract: Journalism is under restructure. The economic crisis affected journalists’ working conditions and expectations. In this context a new option arises: the entrepreneurship. The goals of this paper consist of an economic analysis of news companies and the evaluation of the entrepreneurial attitude among university students. It also designs training methods to encourage journalistic entrepreneurship. The methodogy combines data analysis and quantitative survey approach. The paper identifies a decline of traditional business model and a weak student’s entrepreneurial attitude. Entrepreneurial journalism emerges as professional option but university education must encourage it.
Institution: Universitat Jaume I
Language: Spanish
Topic: Journalism and Media Studies
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W168366715