Work

Third-Party Effects

Year: 2008
Type: book-chapter
Abstract: Most theories about effects of social embeddedness on trust define mechanisms that assume someone’s decision to trust is based on the reputation of the person to be trusted or on other\navailable information. However, there is little empirical evidence about how subjects use the information that is available to them. In this chapter, we derive hypotheses about the effects of\nreputation and other information on trust from a range of theories and we devise an experiment that allows for testing these hypotheses simultaneously. We focus on the following mechanisms: learning, imitation, social comparison, and control. The results show that actors learn particularly from their own past experiences. Considering third-party information, imitation seems to be especially important.
Language: English
Open Access status: green
OpenAlex ID: W1755742037
FWCI: 3.291
Cites: 22
Cited by: 9
Related to: 10