Work

E-Commerce Conductions between Formality and Haphazardness: Revisiting the Egyptian Milieu

Year: 2012
Type: article
Abstract: — This paper aims to explore the current Egyptian consumers ' perceptions toward the utilization and adoption of e-commerce conductions. Data for the research was collected from fifty interviewees using stratified sampling method. Unstructured interview questions were addressed to collect qualitative data pertaining to consumers ' perception toward e-purchase decisions and their insight toward the availability of formal and haphazard e-purchasing conductions.
Language: English
Open Access status: green
OpenAlex ID: W184377568
FWCI: 0.286
Cites: 24
Cited by: 1
Related to: 10