Year: 2012
Type: article
Abstract: — This paper aims to explore the current Egyptian consumers ' perceptions toward the utilization and adoption of e-commerce conductions. Data for the research was collected from fifty interviewees using stratified sampling method. Unstructured interview questions were addressed to collect qualitative data pertaining to consumers ' perception toward e-purchase decisions and their insight toward the availability of formal and haphazard e-purchasing conductions.
Author: Ibrahim AL-Sahouly
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W184377568
