Year: 2008
Type: report
Abstract: The question of why some multinational corporations perform better than others is in the centre of the analysis of many international business disciplines and the subject of a never-ending debate. In that respect this paper provides empirical evidence by combining strategic management theories and performance measurement techniques. Specifically, it illustrates a way of strategic performance measurement by emphasising the impact of home country’s national culture on MNCs’ performance. Our empirical evidences suggest that home country’s national culture has a direct impact on MNCs’ performance. Additionally, the results clearly indicate that MNCs with higher performance have clear and distinct characteristics.
Authors: George Halkos, Nickolaos Tzeremes
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W1911410354