Work

A hard look at hard laddering

Year: 2009

Type: article

Source: Qualitative Market Research An International Journal

DOI: 10.1108/13522750910927232

Authors: Joan M. Phillips, Thomas J. Reynolds

Institution: Loyola University Chicago

Language: English

Topic: Cognitive and psychological constructs research

Subfield: Social Psychology

Field: Psychology

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1915980967

FWCI: 6.095

Cites: 37

Cited by: 111

Related to: 10