Work

Social Influence on consumer decisions: Motives, modes, and consequences

Year: 2012

Type: article

Source: Journal of Consumer Psychology

DOI: 10.1016/j.jcps.2012.05.003

Authors: Wendy Wood, Timothy Hayes

Institution: University of Southern California

Language: English

Topic: Consumer Behavior and Marketing Influence

Subfield: Marketing

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1967255697

FWCI: 11.88

Cites: 25

Cited by: 122

Related to: 10