Work

The impact of information technology on individual and firm marketing performance

Year: 2006

Type: article

Study design: Observational Study

Source: Behaviour and Information Technology

DOI: 10.1080/01449290600571610

Authors: Robert W. Stone, David J. Good, Lori Baker-Eveleth

Institutions: University of Idaho, Grand Valley State University

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1968201162

FWCI: 4.744

Cites: 83

Cited by: 93

Related to: 10