Work

Exploring the role of market learning capability in competitive strategy

Year: 2003

Type: article

Source: European Journal of Marketing

DOI: 10.1108/03090560310459023

Author: Jay Weerawardena

Institution: The University of Queensland

Language: English

Topic: Innovation and Knowledge Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1973664387

FWCI: 15.34

Cites: 78

Cited by: 308

Related to: 10