Work

Communicating service quality: are business‐to‐business ads different?

Year: 1998

Type: article

Source: Journal of Services Marketing

DOI: 10.1108/08876049810219494

Author: Corliss L. Green

Institution: Georgia State University

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1974877367

FWCI: 2.535

Cites: 10

Cited by: 22

Related to: 10