Work

The Effects of Web Personalization on Influencing Users' Switching Decisions to a New Website

Year: 2008

Type: article

Study design: Observational Study

Source: Journal of the Association for Information Systems

Authors: Ho, Shuk Ying, Ho, Kevin K W

Institutions: Australian National University, Hong Kong University of Science and Technology

Language: English

Topic: Technology Adoption and User Behaviour

Subfield: Information Systems and Management

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W197487930

FWCI: 0.752

Cites: 47

Cited by: 8

Related to: 10