Work

Building customer relationships in an electronic age: The role of interactivity of E‐commerce Web sites

Year: 2008

Type: article

Study design: Observational Study

Source: Psychology and Marketing

DOI: 10.1002/mar.20227

Authors: Doyle Yoon, Sejung Marina Choi, Dongyoung Sohn

Institutions: University of Oklahoma, The University of Texas at Austin, University of South Florida

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1978296232

FWCI: 10.43

Cites: 54

Cited by: 169

Related to: 10