Advertiser Pressure on Daily Newspapers: A Survey of Advertising Sales Executives
Year: 2007
Type: article
Study design: Observational Study
Source: Journal of Advertising
Authors: Soontae An, Lori Bergen
Institutions: Kansas State University, Texas State University
Language: English
Topic: Journalism and Media Studies
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1979873095
