Work

The International Marketing Curriculum: Views from Students

Year: 1999

Type: article

Study design: Observational Study

Source: Journal of Marketing Education

DOI: 10.1177/0273475399213003

Authors: L. W. Turley, J. Richard Shannon

Institution: Western Kentucky University

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W1980975262

FWCI: 5.514

Cites: 22

Cited by: 33

Related to: 10