Work

Creative women in advertising agencies: why so few “babes in boyland”?

Year: 2008

Type: article

Source: Journal of Consumer Marketing

DOI: 10.1108/07363760810845354

Authors: Sheri J. Broyles, Jean M. Grow

Institutions: University of North Texas, Marquette University

Language: English

Topic: Media, Gender, and Advertising

Subfield: Gender Studies

Field: Social Sciences

Domain: Social Sciences

SDG: Gender equality

Open Access status: closed

OpenAlex ID: W1982250178

FWCI: 5.199

Cites: 3

Cited by: 53

Related to: 10