The effects of information and company reputation on intentions to buy a business service
Year: 1993
Type: article
Source: Journal of Business Research
Authors: Eunsang Yoon, Hugh J. Guffey, Valerie Kijewski
Institutions: University of Massachusetts Lowell, Auburn University
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W1982842010