Work

Franchisee perceived relationship value

Year: 2008

Type: article

Source: Journal of Business and Industrial Marketing

DOI: 10.1108/08858620810865834

Authors: Tracy R. Harmon, Merlyn A. Griffiths

Institutions: Syracuse University, University of North Carolina at Greensboro

Language: English

Topic: Franchising Strategies and Performance

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1986330776

FWCI: 19.29

Cites: 52

Cited by: 114

Related to: 10