Work

First-Mover Advantage: A Synthesis, Conceptual Framework, and Research Propositions

Year: 1992

Type: article

Source: Journal of Marketing

DOI: 10.1177/002224299205600404

Authors: Roger A. Kerin, P. Rajan Varadarajan, Robert A. Peterson

Institutions: Southern Methodist University, Texas A&M University, The University of Texas at Austin

Language: English

Topic: Firm Innovation and Growth

Subfield: Economics and Econometrics

Field: Economics, Econometrics and Finance

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1989538307

FWCI: 25.68

Cites: 83

Cited by: 1,034

Related to: 9