Work

The prime time diet: a content analysis of eating behavior and food messages in television program content and commercials.

Year: 1990

Type: article

Abstract: The purpose of this study was to identify and analyze messages related to food and eating behavior as presented on prime time television (8:00-11:00 pm) both in programming and commercials. Food references occurred an average of 4.8 times per 30 minutes of programming time. Over half (60 percent) of all food references in programs were for low nutrient beverages and sweets. The prime time diet is inconsistent with dietary guidelines for healthy Americans.

Source: American Journal of Public Health

DOI: 10.2105/ajph.80.6.738

Authors: M Story, P Faulkner

Institution: University of Minnesota

Language: English

Topic: Media Influence and Health

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

SDG: Zero hunger

Open Access status: green

Funder: U.S. Public Health Service