Work

Marketing and political campaigning: mutually exclusive or exclusively mutual?

Year: 2001

Type: article

Source: Qualitative Market Research An International Journal

DOI: 10.1108/13522750110364541

Authors: Paul R. Baines, John Egan

Institution: Middlesex University London

Language: English

Topic: Electoral Systems and Political Participation

Subfield: Political Science and International Relations

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1992912886

FWCI: 6.129

Cites: 17

Cited by: 59

Related to: 10