Work

Leveraged High-Variety Strategies: From Portfolio Thinking to Platform Thinking

Year: 1998

Type: article

Source: Journal of the Academy of Marketing Science

DOI: 10.1177/0092070398261006

Author: M. S. Sawhney

Institution: Northwestern University

Language: English

Topic: Digital Platforms and Economics

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1994576789

FWCI: 12.06

Cites: 17

Cited by: 280

Related to: 10