Work

Trust, Brand Equity and Brand Reality in Internet Business Relationships: An Interdisciplinary Approach

Year: 2000

Type: article

Source: Journal of Marketing Management

DOI: 10.1362/026725700785045967

Authors: Colin Jevons, Mark Gabbott

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1994827628

FWCI: 5.161

Cites:

Cited by: 142

Related to: 10