Work

A Tri-Country Marketing Project – Preparing Students for the Realities of a Global Marketplace

Year: 2011

Type: article

Source: Journal of Teaching in International Business

DOI: 10.1080/08975930.2011.653910

Authors: Ina Freeman, Peter Knight, Irfan Butt

Institutions: Jones International University, University of Wisconsin–Parkside, Lahore University of Management Sciences

Language: English

Topic: Management and Marketing Education

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: closed

OpenAlex ID: W1994989078

FWCI: 2.031

Cites: 59

Cited by: 14

Related to: 10