Work

Factors Influencing International Retailers' Market Entry Mode Strategy: Qualitative Evidence from the UK Fashion Sector

Year: 2000

Type: article

Source: Journal of Marketing Management

DOI: 10.1362/026725700785100514

Author: Anne Marie Doherty

Language: English

Topic: International Business and FDI

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1996396355

FWCI: 1.362

Cites:

Cited by: 104

Related to: 10